To convey theoretical and practical managerial knowledge of marketing to students and to develop conceptual skills to enable them to apply the instruction they have received with confidence in the workplace.
Type: undergraduate diploma
Duration: 2 year full time
Compulsory Subjects
First Year Subjects:
- Marketing management
- Management communication
- Computer practice
- Entrepreneurship and business management
- Mercantile law
- Sales management
Second Year Subjects:
- Marketing management
- Computer practice
- Sales management
- Economics
- End user computing
- Quantitative techniques
- Computer practice for marketers
- Marketing research
Careers: Sales managers and representatives, marketing managers, advertising managers, distribution managers, entrepreneur-orientated careers, market researchers, product developers, and administrative officials.
Source: www.bolandcollege.com