The course focuses on the professional management and marketing of sport and addresses the challenges of both the African and global sport industry. It aims at providing the student with the knowledge and skills to become a manager in the sport, fitness and wellness industry. The student is empowered with knowledge in sport management, sports marketing and exercise science at local, national and international levels.
Type: Undergraduate diploma
Duration: 3 years full time
Compulsory Subjects
First Year Subjects:
- Sport Management
- Sport and physical Recreation studies
- Sport marketing
- Public relations
- Communication-English
- End-user computing
Second Year Subjects:
- Sport Management
- Sport and physical Recreation studies
- Sport marketing
- Public relations
- Consumer behaviour
Third Year Subjects:
- Sport Management
- Sport and physical Recreation studies
- Sport marketing
- Experiential learning
Careers: Sport Manager, Shopping Centre Manager.
Source: www.cput.ac.za