COURSE: MARKETING MANAGEMENT

Marketing Management
Type:
N/A
Duration:
N/A
The BBA in Marketing Management comprises compulsory modules and elective modules.

This degree consists of 20 modules and is structured as follows:

Year 1

Year 2

Year 3

Elective modules

You will need to select two of the following:

The BBA in Marketing Management will be offered at level 7 of the NQF (HEQF aligned) and will consist of 400 credits.

The BBA in Marketing Management can be completed within a minimum of three years of full-time study or within four years of part-time study. The BBA in Marketing Management must be completed within eight years.

Articulation from the Diploma in Marketing Management to the BBA in Marketing Management


Admission Criteria

Graduates must have successfully completed all modules on the Diploma in Marketing Management. Applications must be submitted within a five-year period after qualifying with the Diploma in Marketing Management. The articulation from the Diploma in Marketing Management to the new BBA in Marketing Management consists of seven compulsory modules and two electives. The articulation must be completed in four years.

Compulsory modules

Electives

You will need to select two modules from the list below. No credits will be granted for electives completed on the Diploma in Marketing Management.

Articulation from the Diploma in Marketing (IMM GSM programme offered prior to 2011) to the BBA in Marketing Management


Admission criteria

Graduates must have successfully completed all modules on the Diploma in Marketing. Applications must be submitted within a five-year period after qualifying with the Diploma in Marketing.

The articulation from the Diploma in Marketing to the BBA in Marketing Management consists of five compulsory modules and two electives.

The articulation must be completed in four years.

Compulsory modules

Electives

You will need to select two of the following:


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